{"id":11347,"date":"2022-09-27T11:07:58","date_gmt":"2022-09-27T09:07:58","guid":{"rendered":"https:\/\/auren.com\/ar\/blog\/los-stakeholders-y-la-responsabilidad-social-empresaria\/"},"modified":"2022-09-27T11:07:58","modified_gmt":"2022-09-27T09:07:58","slug":"los-stakeholders-y-la-responsabilidad-social-empresaria","status":"publish","type":"blog","link":"https:\/\/auren.com\/ar\/blog\/los-stakeholders-y-la-responsabilidad-social-empresaria\/","title":{"rendered":"Los stakeholders y la responsabilidad social empresaria"},"content":{"rendered":"<p>Tanto en las acciones de <a href=\"https:\/\/auren.com\/ar\/conoce-auren\/responsabilidad-social-empresarial\/\">Responsabilidad Social Empresaria<\/a> como lo reflejado en el reporte, los directivos de las empresas deben centrarse en el nexo y objetivos existente entre los intereses de los empleados, los clientes, proveedores y la comunidad. El mayor desaf\u00edo consiste en crear valor en beneficio de cada uno de los eslabones de la cadena, de los stakeholders. <\/p>\n<p>Los grupos de inter\u00e9s, la imagen y reputaci\u00f3n forma parte del modelo y estrategia del negocio corporativo. Ya no se trabaja individualmente o internamente sino integrando y articulando cada una de las parte e intereses que hacen a la empresa y la sociedad.<\/p>\n<p>Se debe utilizar el concepto de stakeholders como un principio organizativo de la&nbsp; planificaci\u00f3n estrat\u00e9gica de una compa\u00f1\u00eda, la gesti\u00f3n de la misma debe estar basada en los intereses y necesidades de los grupos y la sociedad.<\/p>\n<p>Por eso la Direcci\u00f3n de una empresa, enmarcados en un plan estrat\u00e9gico de negocios, son los responsables de comunicar, trasladar la convicci\u00f3n y el compromiso a los distintos stakeholders. Es clave lograr ese nexo y articulaci\u00f3n en una compa\u00f1\u00eda para evolucionar.<\/p>\n<p>Lograr un modelo de negocios integrador, donde se base no solo en la direcci\u00f3n, en gesti\u00f3n empresarial interna, sino en la participaci\u00f3n, opini\u00f3n y confianza de sus stakeholders. De esta manera no solo mejorar\u00e1 su negocio y reputaci\u00f3n, sino que es el elemento fundamental para ser hoy una empresa socialmente responsable.&nbsp;<\/p>\n<p>Por <a href=\"https:\/\/www.linkedin.com\/in\/fernandotezanospinto\/\">Fernando Tezanos Pinto<\/a>, Presidente de <a href=\"https:\/\/auren.com\/ar\/\">Auren Argentina<\/a><\/p>\n<p><!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tanto en las acciones de Responsabilidad Social Empresaria como lo reflejado en el reporte, los directivos de las empresas deben centrarse en el nexo y objetivos existente entre los intereses [&hellip;]<\/p>\n","protected":false},"featured_media":11348,"template":"","meta":{"_acf_changed":false,"footnotes":""},"blog-category":[],"class_list":["post-11347","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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