{"id":13603,"date":"2023-09-25T10:36:53","date_gmt":"2023-09-25T08:36:53","guid":{"rendered":"https:\/\/auren.com\/ar\/new\/prensa-los-desafios-de-la-gestion-del-talento-forbes-22-9-2023\/"},"modified":"2023-09-25T10:36:53","modified_gmt":"2023-09-25T08:36:53","slug":"prensa-los-desafios-de-la-gestion-del-talento-forbes-22-9-2023","status":"publish","type":"new","link":"https:\/\/auren.com\/ar\/noticias\/prensa-los-desafios-de-la-gestion-del-talento-forbes-22-9-2023\/","title":{"rendered":"Prensa | Los desaf\u00edos de la gesti\u00f3n del talento (Forbes 22.9.2023)"},"content":{"rendered":"<p>Por <a href=\"https:\/\/www.linkedin.com\/in\/salernoluis\/\">Luis Salerno<\/a>, Socio de <a href=\"https:\/\/www.auren.com.ar\/bpotercerizacion\/\">BPO<\/a> de <a href=\"https:\/\/auren.com\/ar\/\">Auren Argentina<\/a><\/p>\n<p>El mundo laboral atraviesa hace tiempo un proceso de transformaci\u00f3n, nuevas tendencias, nuevos modelos y din\u00e1micas de trabajo, nuevas habilidades, revoluci\u00f3n tecnol\u00f3gica, globalizaci\u00f3n y una generaci\u00f3n de j\u00f3venes protagonistas e impulsores de estos cambios.<\/p>\n<p>En este contexto, la gesti\u00f3n del talento enfrenta importantes desaf\u00edos y un cambio de paradigma en torno al concepto y al modo tradicional de trabajar, de seleccionar, reclutar, fidelizar y entender las relaciones laborales y su mirada al futuro.\u00a0<\/p>\n<p>Actualmente, la gesti\u00f3n del talento enfrenta varios retos, entre ellos:<\/p>\n<ul>\n<li>Atracci\u00f3n de talento: El mercado se encuentra frente a este desaf\u00edo de adaptar los requisitos y ambiciones de los j\u00f3venes profesionales con las necesidades de la empresa. Deben desarrollar diferentes estrategias de atracci\u00f3n, ya que los intereses son mayores, hoy no solo valoran el salario, sino las oportunidades de crecimiento y desarrollo profesional, el clima y ambiente de trabajo, la flexibilidad laboral, la imagen y reputaci\u00f3n de la compa\u00f1\u00eda, y su compromiso social y ambiental.<\/li>\n<\/ul>\n<p>Para esto tambi\u00e9n es importante construir y desarrollar la marca empleadora de la organizaci\u00f3n, tema que los j\u00f3venes le dan cada vez m\u00e1s importancia y valor.<\/p>\n<ul>\n<li>Adem\u00e1s de la atracci\u00f3n, la mal llamada retenci\u00f3n y la rotaci\u00f3n de personal es otro de los temas m\u00e1s preocupantes y desafiantes para las compa\u00f1\u00edas, y al mismo tiempo m\u00e1s costosos. En un mercado laboral tan competitivo, es fundamental preocuparnos por nuestros colaboradores d\u00eda a d\u00eda que son lo m\u00e1s importante y la clave de la productividad de la empresa.&nbsp;<\/li>\n<\/ul>\n<p>Tambi\u00e9n es fundamental transmitir la cultura organizacional, comunicaci\u00f3n y valores, y hacer a los empleados participes de la misma. Pero ac\u00e1 enfrentamos la dificultad de lograr hacer parte de esta cultura a personas que en la mayor\u00eda de los casos no llegan ni al a\u00f1o o dos a\u00f1os de antig\u00fcedad.<\/p>\n<p>Leer la nota completa en <a href=\"https:\/\/www.forbesargentina.com\/columnistas\/los-desafios-gestion-talento-n41175\">Forbes<\/a><\/p>\n<p><!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Por Luis Salerno, Socio de BPO de Auren Argentina El mundo laboral atraviesa hace tiempo un proceso de transformaci\u00f3n, nuevas tendencias, nuevos modelos y din\u00e1micas de trabajo, nuevas habilidades, revoluci\u00f3n [&hellip;]<\/p>\n","protected":false},"featured_media":13604,"template":"","meta":{"_acf_changed":false,"footnotes":""},"new-category":[],"class_list":["post-13603","new","type-new","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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