Currently all companies are in a process of digital transformation, and it is no news that the whole world is living a digital revolution where the workplace has not been excluded from having to adapt to the times in we live today.  Along with this, companies are increasingly aware that human talent has become a clear competitive advantage, which has had the HR departments of each company on the pedestal of relevance, and this is reflected in many of the current trends and talent and people management tools that have been joining the business world, such as “Employer Branding”, “Corporate Social Responsibility “Employee Centricity”, among others, therefore, the adaptation of HR departments to the digital world is key to strengthen the growth of any business.

Today, digitalization is synonymous with efficiency. You get a company with lower costs, faster and, therefore, more productive if you choose to promote a digital transformation in Human Resources, which also favors a greater union between all workers, greater communication, greater motivation and greater cooperation between them.

A company that decides to join the digital leap is a current and modern company, which recognizes the innovative ideas for its operation, in addition, instilling the digital will not only favor the workers, but it will also change the relationship with the customer. New market niches are created, in addition to improving the customer’s experience with the respective company’s brand.

We are in a moment where, in order to maintain the agility of any business, the key is the simplification of processes, and this is undoubtedly offered by technology.

Javier Molina Marín from Auren Chile